NaturAll Club

They create and elevate clean haircare and beauty standards,

providing freshly-made products that are better for you and your hair

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about
Muhga Eltigani founded the multi-million dollar hair company, NaturAll, in 2015, after several years of struggling with her own natural hair journey. Frustrated with commercial hair products that left her curly hair dry and damaged, Muhga saw a need in her community for products that didn’t contain harmful chemicals. This is when she began sharing her story with an online natural hair community via her Youtube channel. NaturAll has taken on a series of community initiatives that include, but not limited to donating a portion of our Revitalizing Collection proceeds to the Bail Project, repurposing packaging to create hand sanitizers to donate to the homeless of Philadelphia and Cleveland, and raising money for Dignity House to break the cycle of homelessness and poverty that confronts low-income families and individuals in Philadelphia. Since then, Muhga has grown NaturAll from a series of deep conditioner experiments in her Philadelphia kitchen to a rapidly growing team that is taking the beauty industry by storm.
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